About

I’ve 20+ years of experience in front-end tech and UX design. As a former news reporter/journalist with a pre-professional background in the restaurant business, I made the early leap to tech starting out as a content developer, and segued to Design and UX where I’ve been involved in the design of end-to-end products for many startups in more recent years.

My CV on LinkedIn

Current Design Stack
Figma, Slack, Git, Storybook, Supernova, Zero Height, JIRA, Confluence

Design-Specific Skills & Expertise

  • User-Centered Design
  • Design Thinking, Leadership, Strategy
  • Design (DPM) Process
  • Information Architecture
  • User Experience Design
  • User Interface Design
  • Interaction Design
  • Visual Design
  • Product Ideation
  • Continuous Requirements Gathering
  • Mobile & Responsive Design
  • Browser Standards
  • Brand Identity 
  • Lean UX Methods
  • Design Systems
  • Agile Design Process, Planning, Execution
  • Information Graphics
  • Data Visualization
  • Personas & Journey Maps
  • Wireframes & Schematics
  • Flowcharts & Workflows
  • LoFi/HiFi Visual MockupsĀ 
  • Motion Animation & Video Experience
  • Interactive Prototyping
  • Pitch Decks
  • Presentation Visualizations
  • Storyboarding & Storytelling
  • Startups: Stealth Mode, Early/Mid/Late Stage

Complimentary Knowledge Areas

  • User Research
    Quantitative and qualitative research, contextual inquiry, field studies, usability test planning, execution, and reporting, candidate sourcing, experience crafting user surveys and questionnaires
  • Usability Expertise
    H.F.I. Certified Usability Analyst, Forrester Research Certified Expert Web Site Review Methodology
  • Accessibility Expertise
    Section 508, ADA, WCAG, ARIA, visual, cognitive, physical
  • Product Management Expertise
    Specifications, business requirements, training, briefs, guides and guidelines, DPM, BPM, Agile, JIRA, Confluence, Aha!, Storybook, Supernova
  • Front-End Dev Experience
    Inspector, HTML/CSS, javascript, markdown, modern browser standards, Mobile & Responsive Web, Git, Bootstrap, Material, React, GitLab, WordPress, Drupal, Rails
  • Content Development & Writing Experience
    Professional background in Journalism (Daily Print, Broadcast) and Creative Writing, writing for Product, Marketing, Business
  • Industry Experience
    Enterprise, Consumer, SaaS, b2b, b2c, CRM, IoT, Business Intelligence, Big Data, Consumer Data, FinTech, InsureTech, Journalism, Print and Broadcast, Business Services, Independent Music, Senior Life Planning, Recruitment, ATS, Service Industry, Customer Service, Restaurant Industry, Residential Real Estate (Licensed MA Sales Agent)
  • Design Apps
    Adobe, Sketch, Axure Pro, Invision

TL;DR: I’m essentially a generalist with lots of utility, able to play the field or specialize depending on the role and needs

UX Design

Throughout my career I’ve had the good fortune to work with some amazing companies and talented people while designing quality digital experiences for both mobile and the responsive Web.

During these experiences, loose requirements and ambiguous problems to solve were a given, but with the right people and mindset, we were able to come up with solutions that worked for the business, as well as our users. I learned a ton about working in startups, designing in an Agile environment, managing people and projects, and how to define product through good design, all the while continuing to learn and stay open to new tech, tools, and ways to do things.

Here are some of the top design projects I’ve had the opportunity to work on, and hope it starts a conversation about how I may be able to help with your next design challenge.

Multi-Brand Global Design System for Randstad and Monster Worldwide

From 2020-2023 I helped co-architect a multi-brand, Figma-to-React Global Design System for designers and developers to speed production and time to market, support brand identity, and increase UX consistency.

A Mobile-First InsurTech App for Micro-Annuity Retirement Savings

From 2019-2020 I led the product design effort on a Mobile-First app for Second Half Finance to create a micro-annuity insurance marketplace that would allow everyday consumers to save for retirement.

A Responsive Web & Mobile App for Consumers to Track and Control Their Data

From 2018-2019 I led product design on a Responsive Web & Mobile app for Track Information that sought to bring Big Data and Predictive Analytics to everyday consumers to control and track all data in their lives: Money, Health, Home, Auto, Travel, and more in one place.

Track’s Money landing page for responsive Web in dark mode, Aug 2019

An MVP Dashboard and User Research for the Leading Product Experience Content Management App

From 2014-2016 I was the first UX at designer at Salsify. where I designed an MVP dashboard, started up user research, and designed navigation enhancements for the Web.

Web Site Redesign & Project Management for a Smart Home Automation Maker

In 2013 to 2014, I had an interesting project involving Information Architecture, project management, and video storyboarding at Savant Systems, hardware and software manufacturer of luxury smart home automation systems that seeking to go down market to average consumers.

B2B eStore Web Site Design and Project Management for a Smart Home Automation Maker

Also in 2013-2014 while redesigning their Web site, I led Information Architecture and project management for the company’s first ever B2B eStore to online sales enable its worldwide network of dealers and installers to purchase products online.

Web Site Design Project Management, HTML Email, Print Intake Forms for two Senior Life Planning Business Services

Art direction, graphic design, and information architecture on two Senior Life Planning Web sites, HTML Email design, and the design of an intake form for Compass Aging Services and CarePlanners.

Home Page, Care Assure Product Feature Page and HTML Email at Compass Aging Services, 2013

Graphic Design for a printable intake form, 2013

Visual Design, Information Architecture, and Design Strategy of a Resource Center section for CarePlanners.

User Research and Redesigns of Web Apps Geared to Independent Musicians

User Research practices and redesigns of an Electronic Press Kit (EPK), event and competition landing pages at both SonicBids and OurStage. [ Coming soon ]

Design Ideation of Web Apps Looking to Leverage Big Data

Incubator experiences at Bullhorn, a Recruitment ATS looking to harness Big Data analytics in the hunt for new revenue sources, and Quant5, which sought to mine Big Data and leverage Predictive Analytic to provide marketing and sales insights to Major Retailers. [ Coming soon ]

Contact

Interested in working together? Reach out: dean + @ + deanwong + .com